AMAZON FULL LISTING OPTIMIZATION

AMAZON FULL LISTING OPTIMIZATION

WHAT’S INCLUDED

A full listing optimization includes SEO Keywords and Creative Product Copy, Thumbnail Image Design, A+ Content (also called EBC or Enhanced Brand Content). Collectively, these elements are critical for sellers looking to drive conversions and increase sales.

The most important aspects we analyze to ensure your listing page is set for success include:

  • Unique Selling Proposition
  • Key benefits of your product or service
  • Product Images
  • Hero Shot (Image or video showing context of use)
  • Product Description
  • Reviews
  • Price Point

LISTING OPTIMIZATION FUNCTIONS

The information on this page, from thumbnails down to A+ Content is designed with strategically placed images and text to enhance the shopping experience and ultimately lead to a purchase decision.

It’s the seller’s opportunity to engage potential customers and guide them through a branded shopping experience.

When a listing optimization is done well, sellers will notice the following benefits:

  • Tailors brand experience and positions products to your target audience
  • Displays products in a clear & engaging way
  • Helps potential customers understand a product’s unique features and intended use
  • Addresses the most common concerns and answers questions
  • Establishes your brand
  • Features the most compelling selling points, graphics, and calls to action