Meet the team


Co-Founder
&
CEO

Vincent Vu

Vincent Vu
Branding + Amazon Optimization Specialist / Co-Founder

I’ve always been an entrepreneur. After graduating from the University of California at Davis in 2012, I co-founded City Bicycle Co., the first bicycle startup at UC Davis and creators of the officially licensed UC Davis bicycling equipment. We spread to 20 cities around the country and helped thousands with stylish and affordable transportation. One year later, I co-founded Seigla Yoga, an athletic equipment company, where we sold our flagship yoga wheel to over 100,000 customers on Amazon in our first year.

Co-Founder

Ary Ashoor

Ary Ashoor
Data + Amazon Operations Specialist / Co-Founder

I started my career at the EPA collecting and analyzing environmental data in the office and in the field. My passion for data intersected with my love for data insight to craft a story from the insights and KPIs available. My knowledge in data has grown to become a more of a management-type where I oversee multiple points of data and craft an intersection that is perfect for all to enjoy. Vince and I teamed up to start Lab 916 to help other entrepreneurs navigate an increasingly complex digital marketplace.

Ary Ashoor
Data + Amazon Operations Specialist / Co-Founder

I started my career at the EPA collecting and analyzing environmental data in the office and in the field. My passion for data intersected with my love for data insight to craft a story from the insights and KPIs available. My knowledge in data has grown to become a more of a management-type where I oversee multiple points of data and craft an intersection that is perfect for all to enjoy. Vince and I teamed up to start Lab 916 to help other entrepreneurs navigate an increasingly complex digital marketplace.