Power Hour Tower, a popular wooden stacking game designed to deliver laughter, fun, and unforgettable memories, sought to strengthen its Amazon presence and reach a larger audience. Collaborating with Lab 916, the brand aimed to boost its visibility and customer appeal.


The main challenge for Power Hour Tower was to distinguish its unique, fun-filled game from an array of similar products on Amazon. It needed to effectively communicate the game’s value, the fun it delivers, and the memorable experiences it creates.



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